Brand Integration & Product Placements

Tuesday, May 02, 2006


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NextMedium - power behind brand integration

NextMedium got coverage in Fortune - May 2, 2006 issue - "outwitting TiVo". The new brand integration and product placement marketplace platform, Embed, is being launched this month. Powered by rich analytics, this will open a new avenue for viewing, creating, and transacting on opportunities.

This is going to shave off weeks, if not months, from the arduous task of brand integration deals. Most importantly, it'll bring in new buyers to the advertising format of brand integration and product placements. And above all, Embed will introduce new business models based on scientific measurements.

Stay tuned for more details.

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